typewriter poetry illustration

Typewriter Poetry

ABOUT

Typewriter poetry activation in New York City

The art of typewriter poetry is about making sense of the human experience. Think of your thoughts and emotions as a ball of yarn. The work of the poet is to untangle them, brush them, and weave them into a shape that makes perfect sense. The result: tears shed, and hugs given, thoughtful words and meaningful friendships.

I’ve worked with luxury brands and studios in New York to design poetry activations that create moments of intimacy with guests, giving them a keepsake they will cherish forever.

Read poems I’ve written for people here.

Brunello Cucinelli

· Anthropic AI

· The Mellon Foundation

· Gracie Abrams by Amex

· Glossier

· Soho House

· Past Clients ·

Brunello Cucinelli · Anthropic AI · The Mellon Foundation · Gracie Abrams by Amex · Glossier · Soho House · Past Clients ·

Process

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and diagonal lines.

    Planning Session

    Getting to know your aesthetic, philosophy, your audience and goals.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and half circle lines.

    Activation Proposal

    Delivering a typewriter poetry activation proposal that aligns with your vision, iterating and refining.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and circle lines.

    Poetry Activation Day

    Arrival with vintage typewriter, branded stationery & card stock. 1:1 co-creative sessions with guests, where they take a typewritten poem home as keepsake

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and diagonal lines.

    Content Capture & Delivery

    Sending a file containing raw activation footage and all written poems for social media sharing and newsletter communication.

sofia kavlin with typewriter - doing typewriter poetry

A Poem for Olivia

Love comes in seasons,
And seasons,
Will always come to pass.

Time separates winter from autumn,
And summer from spring.And distance (despite the latest tech),
Is the antithesis of touch,And only through contact can,
The seed become the tree.

I will find ways to forgive love,
For not ripening,
For neither have I.

And just like time turns leaves brittle,
It makes trees grow strong,
And when the season is right,
So too,
Will love come along.

  • "Sofia’s leadership extended beyond concept and material development, the management of production timelines, and the oversight of execution across all participating locations. The typewriter poetry activation required a high degree of sensitivity to brand context, as well as the ability to deliver a consistent experiential quality within environments characterized by both operational complexity and elevated client expectations. In our experience, it is rare to encounter individuals capable of navigating the intersection of artistic authorship, experiential design, and luxury brand positioning with such precision. Ms. Kavlin’s contribution ensured that the poetry activation functioned as an authentic extension of Brunello Cucinelli’s cultural ethos, enriching the client experience while reinforcing the brand’s commitment to meaningful artistic engagement.."

    —Marcela, Events Manager

LET’S GET STARTED

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